Terry Primm Hired as Women's Basketball Assistant
8/3/2015 12:00:00 AM | Women's Basketball
CONWAY - Coastal Carolina University head women's basketball coach Jaida Williams announced on Monday the hiring of Terry Primm as an assistant on the Chanticleer coaching staff.
"I am extremely pleased to announce the addition of Terry to our staff" said Williams. "His experiences coaching both NCAA men's and high school girls' basketball teams will bring a unique perspective to this team, and I can't wait to see what he can do with the group that we have in place."
Primm comes to Coastal Carolina from the Oxbridge Academy of Palm Beaches where he served as the head girls' basketball coach and director of basketball operations since 2013. During that time, Primm led the girls' program to a 39-11 (.780) overall record over the course of two seasons, and Oxford Academy reached the Florida High School Athletic Association Regional Final for the first time in the school's history in the 2014-15 season. His program also enjoyed success in the classroom as the girls' basketball team boasted a 3.50 combined team GPA.
In addition to his coaching responsibilities at Oxbridge Academy, Primm also worked for the Miami Suns Youth Organization where he served as a coach, trainer and consultant. While there, Primm organized and conducted individual and team practices, prepared game plans and oversaw the training of several athletes who went on to earn NCAA Division I scholarships.
Prior to Oxbridge Academy, Primm served as the head men's basketball coach at Palm Beach Atlantic (PBA) University from 2007-13. Primm's teams consistently faced the top competition in the NCAA Division II South Region and were able to knock off three top-25 nationally ranked teams as well as numerous regionally ranked squads. Included in PBA's notable wins during Primm's tenure was an overtime victory over North Greenville University in the 2009-10 NCCAA South Region championship game.
Before taking the head coaching job at PBA, Primm spent several seasons as the Sailfish's assistant coach and recruiting coordinator. In addition to his recruiting responsibilities, Primm was in charge of the day-to-day operations of the program including practice and travel planning, academic support and leadership development. PBA won two NCCAA regional championships and posted back-to-back 20-win seasons in Primm's two seasons as an assistant coach from 2003-05.
Primm is the founder of the Top Performance Basketball Academy, and has additional coaching experience as an assistant at The Benjamin School (Palm Beach Gardens) and various camps. The Benjamin School won the 2001 FHSAA Class 2A state championship with Primm as an assistant on the coaching staff.
A two-year starter for Palm Beach Atlantic from 1995-97, Primm averaged 18.7 points per game for the Sailfish to sit fourth all-time in the men's record book. He also averaged 57.4 percent from the floor while making over 37 percent of his 3-point attempts to rank in the top five in each category. He also ranks in the program's top five in steals per game.
"I am extremely excited and grateful to Coach Williams for allowing me to serve and represent such a great program and University. I look forward to contributing to the ongoing process of molding championship-caliber young women both on and off the court, and working with an immensely talented faculty, staff and administration at Coastal Carolina University."
Primm is a two-time graduate of PBA, earning his bachelor's degree in business administration before completing his master's degree in organizational leadership. He has one daughter, Crystal Primm, who earned a scholarship to play women's basketball at Duke.
